--- title: Marketing Strategy & Execution Insights | Jonathon Shipton description: Jonathon Shipton is a freelance B2B marketing consultant from Brisbane. He specialises in search engine optimisation (SEO) and HubSpot website migrations. He currently works as a fractional specialising for organisations across Australia. --- [Skip to content](https://jonathonshipton.com/blog/author/jonathon-shipton#main-content) [![Jonathon Shipton logo white](https://jonathonshipton.com/hubfs/js-logo-white.svg) ![Jonathon Shipton logo white](https://jonathonshipton.com/hubfs/js-logo-white.svg)](https://jonathonshipton.com) [Work with me](https://jonathonshipton.com/contact) - [About](https://jonathonshipton.com/about) - Services - [SEO Consulting](https://jonathonshipton.com/services/seo-consulting) - [SEO Ipswich](https://jonathonshipton.com/seo-ipswich) - [HubSpot Website Migration](https://jonathonshipton.com/services/hubspot-website-migration) - Industries - [Accounting](https://jonathonshipton.com/seo-for-accountants) - [Real Estate](https://jonathonshipton.com/seo-for-real-estate-agents) - [Construction](https://jonathonshipton.com/seo-for-construction-companies) - [Insights](https://jonathonshipton.com/blog) - [+61 493 364 801](tel:+61493364801) # Blog Filter by Tag All WEBSITE DEVELOPMENT SEO 23 September 2026 ## [How Keyword Research Actually Works](https://jonathonshipton.com/blog/how-keyword-research-actually-works) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) Most keyword research advice is tailored for e-commerce. Find the highest-volume terms you can... [SEO](https://jonathonshipton.com/blog/tag/seo) [Read Blog Post \>](https://jonathonshipton.com/blog/how-keyword-research-actually-works) 29 July 2026 ## [Is SEO Dead With AI? Reality & Future Strategy](https://jonathonshipton.com/blog/is-seo-dead-with-ai) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) Every year or two, someone announces that SEO is dead. This time AI is holding the knife. AI... [SEO](https://jonathonshipton.com/blog/tag/seo) [Read Blog Post \>](https://jonathonshipton.com/blog/is-seo-dead-with-ai) 13 July 2026 ## [Best HubSpot Themes: Why I Build on Clean Theme](https://jonathonshipton.com/blog/best-hubspot-themes) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) You've decided to build your website on HubSpot CMS. Good decision. Then you open the theme... [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/best-hubspot-themes) 22 June 2026 ## [Website Redesign: Do You Actually Need One?](https://jonathonshipton.com/blog/website-redesign) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) Most businesses that commission a website redesign have already decided it's the answer before... [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/website-redesign) 25 May 2026 ## [Website Strategy: What to Check Before You Rebuild](https://jonathonshipton.com/blog/website-strategy) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) The most expensive mistake in a website project is starting with the wrong question. The right one:... [SEO](https://jonathonshipton.com/blog/tag/seo) [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/website-strategy) 20 May 2026 ## [How Much Search Volume Is Good?](https://jonathonshipton.com/blog/how-much-search-volume-is-good) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) If you're filtering a keyword list and asking how much search volume is good enough to target,... [SEO](https://jonathonshipton.com/blog/tag/seo) [Read Blog Post \>](https://jonathonshipton.com/blog/how-much-search-volume-is-good) 01 May 2026 ## [My Website Gets No Traffic After a Redesign - Here's What Went Wrong](https://jonathonshipton.com/blog/my-website-gets-no-traffic-after-redesign) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) You launched the new website. It looks good. Then you opened Google Analytics a few weeks later and... [SEO](https://jonathonshipton.com/blog/tag/seo) [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/my-website-gets-no-traffic-after-redesign) 30 April 2026 ## [Website Project Management: Why Builds Go Over Time and Budget](https://jonathonshipton.com/blog/website-project-management) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) If your last website project went over budget and over time, the cause was almost certainly in the... [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/website-project-management) 29 April 2026 ## [How Much Does a Website Cost? Pricing & Budgeting Guide](https://jonathonshipton.com/blog/how-much-does-a-website-cost) ![Picture of Jonathon Shipton](https://jonathonshipton.com/hs-fs/hubfs/headshot.png?width=30&name=headshot.png) [Jonathon Shipton](https://jonathonshipton.com/blog/author/jonathon-shipton) How much does a website cost? For a business website, a realistic range sits between $8,000 for a... [Website Development](https://jonathonshipton.com/blog/tag/website-development) [Read Blog Post \>](https://jonathonshipton.com/blog/how-much-does-a-website-cost) [1](https://jonathonshipton.com/blog/author/jonathon-shipton/page/1) [2](https://jonathonshipton.com/blog/author/jonathon-shipton/page/2) [Next](https://jonathonshipton.com/blog/author/jonathon-shipton/page/2) ##### About About Jonathon Shipton is a freelance digital marketing consultant in Brisbane. He specialises in search engine optimisation (SEO) and HubSpot website migrations. ##### Services Services - [SEO Consulting](https://jonathonshipton.com/services/seo-consulting) - [SEO Ipswich](https://jonathonshipton.com/seo-ipswich) - [HubSpot Website Migration](https://jonathonshipton.com/services/hubspot-website-migration) ##### Useful Links Useful Links - [Insights](https://jonathonshipton.com/blog) - [About](https://jonathonshipton.com/about) - [Work with me](https://jonathonshipton.com/contact) [![Jonathon Shipton logo](https://jonathonshipton.com/hubfs/js-logo-white.svg)](https://jonathonshipton.com) - [Privacy Policy](https://jonathonshipton.com/privacy-policy) © 2026 Jonathon Shipton. All rights reserved.