Construction Website Audit & Fix
Your construction website should be generating leads
Most construction firms have a website. Fewer have one that actually works for them.
I audit construction company websites, find what's costing you visibility and leads, and fix it. Technical SEO, site speed, security, content. The things that sit underneath a website and determine whether it performs or just exists.
Book a discovery call
What I typically find on construction websites
I've worked with industrial and commercial businesses for years. Construction firms tend to share the same problems:
✓The site is slow. Large image files from project photos, bloated page builders, cheap hosting. A site that takes 5+ seconds to load on mobile loses visitors before they've read a word. Google notices too.
✓Nobody's touched the SEO. Pages with no meta titles, no heading structure, no internal linking. The homepage targets "welcome to our website" instead of "commercial construction Brisbane" (or whatever the actual service is). There's no keyword strategy behind any of it.
✓The content doesn't match what people search for. You've got a list of services but no pages that answer the questions your potential clients are actually asking. Things like "how much does a commercial fitout cost" or "what's the difference between design and construct and traditional tendering." These are the queries that bring in people who are actively evaluating.
✓Security has been neglected. Outdated WordPress plugins, no SSL configured properly, no malware monitoring. I've seen construction firm websites that had been compromised for months without anyone noticing. That kills your Google rankings and your credibility.
✓There's no connection between the website and the sales process. Enquiry forms that go to a shared inbox nobody checks. No CRM. No tracking of which pages or content actually generate leads. The website operates in isolation from the rest of the business.
How the audit works
I run a technical audit of your website covering the areas that directly affect whether people find you and whether they enquire. This isn't a generic automated report. I review the site manually and give you specific findings with priorities.
01
Discovery & Review
You share your site, your goals, and what's frustrating you. I run a full technical crawl and manual review covering SEO, speed, security, content, and lead capture.
02
Audit Report
You get a written report with every issue documented, prioritised by impact. No jargon, no fluff. Every item is specific and actionable.
03
Fix & Implement
I work through the priorities: technical SEO, site speed, security patches, content rewrites, CRM integration. You can hand the report to your developer, or I handle it.
04
Monitor & Support
Ongoing retainer if you want it. Continued SEO, content, maintenance, and monthly reporting from someone who knows your site and your business.
Frequently Asked Questions
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What happens after the audit?
You get a prioritised report you can act on immediately. Some clients hand it to their developer. Most prefer to have me fix it. I handle the implementation: technical SEO, speed, security, content rewrites, and CRM setup. For businesses that want ongoing support, I offer monthly retainers covering continued SEO work, content, maintenance, and reporting.
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Do you only work with construction businesses?
No. I specialise in B2B marketing for industrial and commercial businesses. Construction is a sector I know well (long sales cycles, project-based revenue, decision makers who research online but buy through relationships), but I work across the broader industrial and commercial space.
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Will I be dealing with an account manager?
No. I do the work myself. The person you brief is the same person running your audit, writing your content, and configuring your CRM. There's no handoff to a junior team.
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How much does the audit cost?
It depends on the size of your site and what's involved. Book a discovery call and I'll give you a clear scope and price after I've had a look at what you're working with.
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How long does it take?
A typical audit takes 1 to 2 weeks. Implementation depends on the scope, but most clients see the first fixes live within a month of starting.
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My site is on WordPress. Can you still help?
Yes. Most construction firm websites I audit are WordPress sites, often built on Elementor or Divi. I also work with HubSpot CMS and can advise on whether a platform change makes sense for your situation.
Not sure what's wrong with your website?
That's what the audit is for. Book a discovery call and I'll take a look at what you've got. If there are quick wins, I'll tell you. If it needs deeper work, I'll scope it out properly.
Book a discovery call